{"id":4984,"date":"2023-02-10T04:58:26","date_gmt":"2023-02-10T04:58:26","guid":{"rendered":"https:\/\/toovio.com\/turn-data-into-revenue\/?p=4984"},"modified":"2023-07-23T13:12:30","modified_gmt":"2023-07-23T13:12:30","slug":"how-is-toovio-different","status":"publish","type":"post","link":"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/","title":{"rendered":"How is Toovio different?"},"content":{"rendered":"\n<p>We get this one all the time and it just hit me this morning its actually a very simple answer. In the past decade over 35+ implementations, we\u2019ve learned that real-time marketing systems only work well under certain conditions. These conditions can be categorized into two buckets<\/p>\n\n\n\n<p>Characteristics of the business model<br>pre-existing decision component framework<br>Toovio is different because we have learned a specific combination of conditions across the above categories that allow real-time marketing to flourish and we\u2019ve built a software platform that focuses exclusively on these serving companies and customers under these conditions.<\/p>\n\n\n\n<p><strong>Here\u2019s what we look for in a business model<\/strong><\/p>\n\n\n\n<ul>\n<li>at least 100,000 customers<\/li>\n\n\n\n<li>customers making at least 2 revenue transactions per week<\/li>\n\n\n\n<li>at least 50 offers, products, or service message variations<\/li>\n\n\n\n<li>a digitally known, opted-in customer that has a personal device<\/li>\n\n\n\n<li>What is a pre-existing \u201cdecision component framework\u201d?<\/li>\n<\/ul>\n\n\n\n<p>Most of the enterprise decision management tools today don\u2019t do much out of the box. Meaning, when you install them you still need to configure them. Here\u2019s where it gets complicated\u2026 How much configuration is necessary? This depends on what industry you\u2019re in, what integrations you need, who the stakeholders are (if they exist), and what organizational goals and metrics they are accountable for\u2026 When you start out with all these questions answered in a pre-defined way you can see results instantly instead of having to move mountains within your organization. Pre-existing frameworks typically show consistent ROI within 1-3 months of going live whereas traditional tools can take as long as 8 \u2013 18 months, if ever.<\/p>\n\n\n\n<p><strong>In this approach the main benefits that drive significant ROI are<\/strong><\/p>\n\n\n\n<ul>\n<li>reduced IT costs<\/li>\n\n\n\n<li>speed to market<\/li>\n\n\n\n<li>fast learning for marketers resulting in exponentially increasing sophistication<\/li>\n<\/ul>\n\n\n\n<p><br>Toovio is different because we have a pre-existing decision component framework and we only apply it to business models that meet certain conditions. We have proven this approach guarantees results and we\u2019ll stand behind our product even so far as to offer revenue share pricing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We get this one all the time and it just hit me this morning its actually a very simple answer. In the past decade over 35+ implementations, we\u2019ve learned that real-time marketing systems only work well under certain conditions. These conditions can be categorized into two buckets Characteristics of the business modelpre-existing decision component frameworkToovio [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How is Toovio different? - Toovio<\/title>\n<meta name=\"description\" content=\"We get this one all the time and it just hit me this morning its actually a very simple answer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How is Toovio different? - Toovio\" \/>\n<meta property=\"og:description\" content=\"We get this one all the time and it just hit me this morning its actually a very simple answer.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/\" \/>\n<meta property=\"og:site_name\" content=\"Toovio\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-10T04:58:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-23T13:12:30+00:00\" \/>\n<meta name=\"author\" content=\"Joshua Smith\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Joshua Smith\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/\"},\"author\":{\"name\":\"Joshua Smith\",\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/#\/schema\/person\/bc4751d0f1a9d61b17bdb97879f60185\"},\"headline\":\"How is Toovio different?\",\"datePublished\":\"2023-02-10T04:58:26+00:00\",\"dateModified\":\"2023-07-23T13:12:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/\"},\"wordCount\":334,\"publisher\":{\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/#organization\"},\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/\",\"url\":\"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/\",\"name\":\"How is Toovio different? - Toovio\",\"isPartOf\":{\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/#website\"},\"datePublished\":\"2023-02-10T04:58:26+00:00\",\"dateModified\":\"2023-07-23T13:12:30+00:00\",\"description\":\"We get this one all the time and it just hit me this morning its actually a very simple answer.\",\"breadcrumb\":{\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/toovio.com\/turn-data-into-revenue\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How is Toovio different?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/#website\",\"url\":\"https:\/\/toovio.com\/turn-data-into-revenue\/\",\"name\":\"Toovio\",\"description\":\"Turn your data into dollars.\",\"publisher\":{\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/toovio.com\/turn-data-into-revenue\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/#organization\",\"name\":\"Toovio\",\"url\":\"https:\/\/toovio.com\/turn-data-into-revenue\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/toovio.com\/turn-data-into-revenue\/wp-content\/uploads\/2023\/06\/footer-toovio-logo-with-tagline.svg\",\"contentUrl\":\"https:\/\/toovio.com\/turn-data-into-revenue\/wp-content\/uploads\/2023\/06\/footer-toovio-logo-with-tagline.svg\",\"width\":1325.5,\"height\":358.92,\"caption\":\"Toovio\"},\"image\":{\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/#\/schema\/person\/bc4751d0f1a9d61b17bdb97879f60185\",\"name\":\"Joshua Smith\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/toovio.com\/turn-data-into-revenue\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/bb4fcef811cc28c505bfbfde810338e4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/bb4fcef811cc28c505bfbfde810338e4?s=96&d=mm&r=g\",\"caption\":\"Joshua Smith\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How is Toovio different? - Toovio","description":"We get this one all the time and it just hit me this morning its actually a very simple answer.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/","og_locale":"en_US","og_type":"article","og_title":"How is Toovio different? - Toovio","og_description":"We get this one all the time and it just hit me this morning its actually a very simple answer.","og_url":"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/","og_site_name":"Toovio","article_published_time":"2023-02-10T04:58:26+00:00","article_modified_time":"2023-07-23T13:12:30+00:00","author":"Joshua Smith","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Joshua Smith","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/#article","isPartOf":{"@id":"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/"},"author":{"name":"Joshua Smith","@id":"https:\/\/toovio.com\/turn-data-into-revenue\/#\/schema\/person\/bc4751d0f1a9d61b17bdb97879f60185"},"headline":"How is Toovio different?","datePublished":"2023-02-10T04:58:26+00:00","dateModified":"2023-07-23T13:12:30+00:00","mainEntityOfPage":{"@id":"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/"},"wordCount":334,"publisher":{"@id":"https:\/\/toovio.com\/turn-data-into-revenue\/#organization"},"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/","url":"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/","name":"How is Toovio different? - Toovio","isPartOf":{"@id":"https:\/\/toovio.com\/turn-data-into-revenue\/#website"},"datePublished":"2023-02-10T04:58:26+00:00","dateModified":"2023-07-23T13:12:30+00:00","description":"We get this one all the time and it just hit me this morning its actually a very simple answer.","breadcrumb":{"@id":"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/toovio.com\/turn-data-into-revenue\/how-is-toovio-different\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/toovio.com\/turn-data-into-revenue\/"},{"@type":"ListItem","position":2,"name":"How is Toovio different?"}]},{"@type":"WebSite","@id":"https:\/\/toovio.com\/turn-data-into-revenue\/#website","url":"https:\/\/toovio.com\/turn-data-into-revenue\/","name":"Toovio","description":"Turn your data into dollars.","publisher":{"@id":"https:\/\/toovio.com\/turn-data-into-revenue\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/toovio.com\/turn-data-into-revenue\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/toovio.com\/turn-data-into-revenue\/#organization","name":"Toovio","url":"https:\/\/toovio.com\/turn-data-into-revenue\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/toovio.com\/turn-data-into-revenue\/#\/schema\/logo\/image\/","url":"https:\/\/toovio.com\/turn-data-into-revenue\/wp-content\/uploads\/2023\/06\/footer-toovio-logo-with-tagline.svg","contentUrl":"https:\/\/toovio.com\/turn-data-into-revenue\/wp-content\/uploads\/2023\/06\/footer-toovio-logo-with-tagline.svg","width":1325.5,"height":358.92,"caption":"Toovio"},"image":{"@id":"https:\/\/toovio.com\/turn-data-into-revenue\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/toovio.com\/turn-data-into-revenue\/#\/schema\/person\/bc4751d0f1a9d61b17bdb97879f60185","name":"Joshua Smith","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/toovio.com\/turn-data-into-revenue\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/bb4fcef811cc28c505bfbfde810338e4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/bb4fcef811cc28c505bfbfde810338e4?s=96&d=mm&r=g","caption":"Joshua Smith"}}]}},"_links":{"self":[{"href":"https:\/\/toovio.com\/turn-data-into-revenue\/wp-json\/wp\/v2\/posts\/4984"}],"collection":[{"href":"https:\/\/toovio.com\/turn-data-into-revenue\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/toovio.com\/turn-data-into-revenue\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/toovio.com\/turn-data-into-revenue\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/toovio.com\/turn-data-into-revenue\/wp-json\/wp\/v2\/comments?post=4984"}],"version-history":[{"count":2,"href":"https:\/\/toovio.com\/turn-data-into-revenue\/wp-json\/wp\/v2\/posts\/4984\/revisions"}],"predecessor-version":[{"id":5319,"href":"https:\/\/toovio.com\/turn-data-into-revenue\/wp-json\/wp\/v2\/posts\/4984\/revisions\/5319"}],"wp:attachment":[{"href":"https:\/\/toovio.com\/turn-data-into-revenue\/wp-json\/wp\/v2\/media?parent=4984"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/toovio.com\/turn-data-into-revenue\/wp-json\/wp\/v2\/categories?post=4984"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/toovio.com\/turn-data-into-revenue\/wp-json\/wp\/v2\/tags?post=4984"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}